Is a type of direct marketing that includes businesses sending promotional messages using E-Mail system to a group of customers. It is generally used as an efficient and low cost method for attracting new customer. It is also good for building brand awarenes and increasing product sales, as well as motivating trust and loyalty.
Why is email important? Compared to the many digital marketing options available today to reach your target audience, sending email is the most effective way for getting attention. Also, it engages with new customers to increase sales and profit. No other channel is as efficient at building strong customer relationships as email marketing.
Email Marketing

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Email Marketing
Two great advantages of email are price and convenience. Email is a cheap way to advertise a company and its products or services compared to many other types of marketing. It’s also very easy to set up and follow up an email marketing campaign, which makes it a very affordable type of marketing for small businesses.
Newsletters can be sent to the email list, which is made up of people who, for example, have provided the necessary information on your website, and will provide potential customers with up-to-date news about the company, leading events or special offers. And, of course, reminds them that your business is there and that it’s likely to be another time. Communicate directly with your customers using mail marketing.